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A # Hashtagging Story!

June 29, 2019

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I think the world is split… some people know what a hashtag is & others do not.  If you were to land on a Wiki search, here’s what you would find:

“A hashtag is a type of metadata tag used on social networks such as Twitter and other microblogging services, allowing users to apply dynamic, user-generated tagging which makes it possible for others to easily find messages with a specific theme or content.”

OK, whaaaaaaat???  This definition is terrible!  Let me tell you a little story about hashtags…

One upon a time, there was a platform that was represented by a cute little blue bird.  Its name was Twitter.  People either loved using Twitter or actually detested it, even if they didn’t really understand how the social platform worked.  Interestingly enough, these two views are still true in the world today.

A gal that loved living in Jackson Hole, also loved using the Twitter platform.  In fact, she also enjoyed using hashtags!  Her favorite was #JacksonHole.  When she searched with this hashtag, she could easily stay in the pulse of her community, see what local businesses (& competitors!) were doing, & get real-time info about what visitors were doing in her area.  It made her a very smart social media business gal in no time.

I’m sure you understand the story above is me, & my use of Twitter.  I really did get smart as a consultant early on using this platform.  I understand the wealth of information I could access & put it to good use for my business dealings in Jackson Hole, Wyoming.  Information is always good to have, but in my opinion – it’s HOW you harness that info that is the most powerful.

So, although the hashtag was first brought to Twitter in August 2007, it now exists on many different social platforms – namely :: Facebook, Instagram, LinkedIn, and Pinterest.  Basically?  All you need to know about hashtagging is that a word (or phrase) after a pound sign is used to identify a topic of interest.  Whenever a hashtag is used, it can be searchable / discoverable by other public users.

Hashtag on!

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Revealing the Secrets of Social Media since 2009!

Rose Caiazzo of Rose Consulting, LLC

http://www.RoseCLLC.com

About Me:  http://about.me/rosec

Facebook:  http://www.facebook.com/roseconsulting

Twitter:  https://twitter.com/jacksonholerose

LinkedIn:  https://www.linkedin.com/in/jacksonholerose

Google+:  https://plus.google.com/+RoseCJH/posts

Pinterest:  http://pinterest.com/jacksonholerose

Instagram:  http://instagram.com/jacksonholerose

Skype:  RoseCLLC

Social Media Workshop Scheduled for Thursday, May 9, 2019 in Jackson Hole!

April 15, 2019

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Just making sure everyone knows that I’ll be giving my workshop one more time this off-season on May 9 (the April 11 class was definitely a success)!

As most businesses in Teton County, Wyoming know, I always like to give back in the off-season by offering a social media presentation to the public.  This April & May, I will be offering 🔥 “The Hottest Tips & Tricks on Social Media” 🔥 with 2 different dates to attend.  Choose the one that works best for you!  Next Thursday, April 11 or May 9.  Call Central Wyoming College in Jackson Hole to sign up >> (307) 733.7425.  More info about the  class is pasted below my signature & the Facebook event can be found at this link if you’d like to comment, or share directly with friends / colleagues on social :: http://bit.ly/hot-spring2019

The workshop this season is pretty special.  Recently, I was in San Diego working behind the scenes at the largest social media conference in the world.  It completely WOW’d me, & I’m a social media marketer!  Many interesting tidbits from this show will be passed along to all who attend.  That means YOU, if you choose to sign up!  Also, Central Wyoming College & I have decided that because this is my most popular class, it will now be offered each off-season (I always get phone calls from small businesses saying, “Darn it Rose, I missed your presentation! When are you going to give it again?!”).  So, now you will know:  The workshop name will stay the same, but the information presented will change to the latest & greatest each off-season!

Thanks for allowing me to serve our amazing community as a Social Media Consultant for almost 11 years.  It is always my pleasure to specifically help businesses learn the secrets of social media…

Cheers to our upcoming summer season & see you at the workshop!

🔥🔥🔥 CALL CENTRAL WYOMING COLLEGE TO SIGN UP!  (307) 733.7425

The Hottest Tips & Tricks On Social Media For Your Business!

Thursday, May 9  ::  9 AM – 11 AM  /  $50

One sure-fire way to take your social media skills to the next level is to listen in when industry leaders share their tried-&-true techniques and tips… plus, the hottest future trends!  That’s just what Rose Caiazzo (a local Social Media Strategist) will do for you in this workshop, so get ready for a no-holds barred deep dive into the world of Facebook, Instagram, LinkedIn, & more.  Find out what’s hot & what’s not — & come away with the latest & greatest ideas for the business you are in!

Are you making an impact with your social media?  Getting laser-focused here will help you think more strategically for the long term, create lively engagement, target authentic audiences, & expand your reach.  This class is offered every off-season now, & is updated to include the hottest tips & tricks to use in the upcoming high season.  Don’t miss out!

Space is limited & this class has sold out several times… So, be sure to sign up for this one early!

🔥🔥🔥 CALL CENTRAL WYOMING COLLEGE TO SIGN UP!  (307) 733.7425

OR, SIGN-UP USING CWC’S WEBSITE / EVENTBRITE:

MAY 9 >> https://www.eventbrite.com/e/the-hottest-tips-tricks-on-social-media-for-your-business-registration-59354869011 

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Revealing the Secrets of Social Media since 2009!

Rose Caiazzo of Rose Consulting, LLC
http://www.RoseCLLC.com

About Me:  http://about.me/rosec
Facebook:  http://www.facebook.com/roseconsulting
Twitter:  https://twitter.com/jacksonholerose
LinkedIn:  https://www.linkedin.com/in/jacksonholerose
Google+:  https://plus.google.com/+RoseCJH/posts
Pinterest:  http://pinterest.com/jacksonholerose
Instagram:  http://instagram.com/jacksonholerose
Skype:  RoseCLLC

Using Canva.com for Fun Photos!

December 24, 2018

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Have you heard of Canva.com?
It’s an easy way to get your photos noticed, especially with a bit of text!

It’s a graphic-design tool website, that uses a drag-and-drop format & provides access to over a million photographs, graphics & fonts for you to choose from.  Or, you can upload your own photos!  It is used by non-designers as well as professionals.  Or, “hacks,” in the design world, which I call myself sometimes  🙂

The tools can be used for both web and print media design and graphics.  I use it personally for my own social media, in addition to using it for client material.  It’s powerful & simple to get started…

Click the link above & get ready to make the most amazing photos for your social media!

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Revealing the Secrets of Social Media since 2009!

Rose Caiazzo of Rose Consulting, LLC
http://www.RoseCLLC.com

About Me:  http://about.me/rosec
Facebook:  http://www.facebook.com/roseconsulting
Twitter:  https://twitter.com/jacksonholerose
LinkedIn:  https://www.linkedin.com/in/jacksonholerose
Google+:  https://plus.google.com/+RoseCJH/posts
Pinterest:  http://pinterest.com/jacksonholerose
Instagram:  http://instagram.com/jacksonholerose
Skype:  RoseCLLC

Back By Popular Demand!

October 16, 2018

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Torey from The Alpine House in Jackson Hole, Wyoming knows all the best digital marketing tips and tricks for her business now!  That’s because she attended my last off-season, public workshop for the community ::

Drive Holiday Sales with Social Media!

We have added a day, so be sure to sign up soon for this workshop!  It will take place on Friday, November 16 from 9 – 11 AM.  Check out more information below & sign up direct with Central Wyoming College via phone or web at (307) 733-7425 / http://bit.ly/drivehsales ~

’Tis the season to be social!

When it comes to marketing during the holidays, social media is one of the BEST ways to boost sales. From discounts to coupons to product reviews, Facebook, Instagram and every other website is buzzing with holiday buying cheer. And, with 76% of shoppers using social media to buy, buy, buy — it’s the perfect time to tap into that holiday spirit!

In this workshop from local digital marketing expert, Rose Caiazzo, you’ll master the hottest social media ideas to drive sales. Stay top-of-mind, create a CTA that works, snag new customers, and create countless brand advocates. Ready your business for the festivities and boost your brand with that warm and fuzzy, jolly feeling (plus, sell more of your product or service)!

…    …     …     …     …

Revealing the Secrets of Social Media since 2009!

Rose Caiazzo of Rose Consulting, LLC
http://www.RoseCLLC.com

About Me:  http://about.me/rosec
Facebook:  http://www.facebook.com/roseconsulting
Twitter:  https://twitter.com/jacksonholerose
LinkedIn:  https://www.linkedin.com/in/jacksonholerose
Google+:  https://plus.google.com/+RoseCJH/posts
Pinterest:  http://pinterest.com/jacksonholerose
Instagram:  http://instagram.com/jacksonholerose
Skype:  RoseCLLC

October Social Media Classes!

September 12, 2018

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Next month, I’ll be giving a workshop to our community called, “Drive Holiday Sales with Social Media!”  It will take place on 2 different days: Friday, October 5 OR Friday, October 12 from 9 – 11 AM.  Check out more information below on it & sign up direct with Central Wyoming College at (307) 733-7425 ~

’Tis the season to be social!

When it comes to marketing during the holidays, social media is one of the BEST ways to boost sales. From discounts to coupons to product reviews, Facebook, Instagram and every other website is buzzing with holiday buying cheer. And, with 76% of shoppers using social media to buy, buy, buy — it’s the perfect time to tap into that holiday spirit!

In this workshop from local digital marketing expert, Rose Caiazzo, you’ll master the hottest social media ideas to drive sales. Stay top-of-mind, create a CTA that works, snag new customers, and create countless brand advocates. Ready your business for the festivities and boost your brand with that warm and fuzzy, jolly feeling (plus, sell more of your product or service)!

…    …     …     …     …

Revealing the Secrets of Social Media since 2009!

Rose Caiazzo of Rose Consulting, LLC
http://www.RoseCLLC.com

About Me:  http://about.me/rosec
Facebook:  http://www.facebook.com/roseconsulting
Twitter:  https://twitter.com/jacksonholerose
LinkedIn:  https://www.linkedin.com/in/jacksonholerose
Google+:  https://plus.google.com/+RoseCJH/posts
Pinterest:  http://pinterest.com/jacksonholerose
Instagram:  http://instagram.com/jacksonholerose
Skype:  RoseCLLC

Social Media for Business Teams!

August 13, 2018

Teams

I just returned from a great social media break!  Taking a break from social media allows me to focus on “disconnecting” from the online world for a bit, so I can come back & be more creative for my clients.

The other day, I received a business inquiry on working with a local team of folks to do some social media training.  If you have a team that’s responsible for regularly posting on social media for the business, this type of meeting is a fabulous idea!

The benefits are many, including:

  • Increased awareness of current social media “rules”
  • The latest tips & tricks that work for engagement on each platform
  • An open share of how each team member uses social media
  • Cohesiveness of your team’s posts

I’ve done this type of work with the Jackson Hole News & Guide, Snake River Brewing Company & many more local companies in the area.  As the summer comes to a close, I encourage my clients to think more on their social media before the holidays hit.  How about you?  Can you & your team do better?  How can you change easily?  What does your future strategy look like?

Happy social media-ing & enjoy the rest of summer!

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Revealing the Secrets of Social Media since 2009!

Rose Caiazzo of Rose Consulting, LLC
http://www.RoseCLLC.com

About Me:  http://about.me/rosec
Facebook:  http://www.facebook.com/roseconsulting
Twitter:  https://twitter.com/jacksonholerose
LinkedIn:  https://www.linkedin.com/in/jacksonholerose
Google+:  https://plus.google.com/+RoseCJH/posts
Pinterest:  http://pinterest.com/jacksonholerose
Instagram:  http://instagram.com/jacksonholerose
Skype:  RoseCLLC

A Social Media Break is Coming!

July 9, 2018

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Guess what time it is!?  That’s right, it’s almost time for me to take a social media break – just in time for the height of the summer season!  I’m headed to New York on business & then over to Switzerland & Italy for some additional business & pleasure.  But you know… I’m always working as a solopreneur  😉

I’m excited to see first hand how other cultures use social media… What’s popular in what location & which platforms are used by businesses.  The business people I can meet & posts I can make public for all the world to see.  For personal social media use, a great tactic is to watch the hashtag of a location you are visiting to see the latest on what’s happening & start conversations.  In fact, someone who visited #Lucerne in Switzerland had posted on Twitter about a walking tour & I’ve been in touch with them to join!  Watching the #Eiger hashtag, I’ve gotten amazing ideas for where I can hike or bike in that area!  I’ve been reading on TripAdvisor the smaller ferries to take on Lake Como that can bring you to the most amazing places  🙂 

So, enjoy summertime in all its glory & chat with you more in mid-August when I return to the States.  As always, check out my Insta account at @JacksonHoleRose if you’d like to see more of my travels as a solopreneur!

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Revealing the Secrets of Social Media since 2009!

Rose Caiazzo of Rose Consulting, LLC
http://www.RoseCLLC.com

About Me:  http://about.me/rosec
Facebook:  http://www.facebook.com/roseconsulting
Twitter:  https://twitter.com/jacksonholerose
LinkedIn:  https://www.linkedin.com/in/jacksonholerose
Google+:  https://plus.google.com/+RoseCJH/posts
Pinterest:  http://pinterest.com/jacksonholerose
Instagram:  http://instagram.com/jacksonholerose
Skype:  RoseCLLC